Capacity Conferences

Ahmed Nassef

Founder & CEO VYU, INC.

Ahmed Nassef is a long-time entrepreneur and emerging markets Internet executive.

Before founding VYU, Ahmed was Vice President and Managing Director of Yahoo! Middle East & Africa, leading Yahoo!'s operations in the region for almost 4 years, during which time he helped double Yahoo!'s audience in the region and make it by far the leading display advertising player in the region.

Ahmed was named by Communicate Magazine as one of the 20 most powerful people in the media, marketing and advertising industry in the Middle East.

Previously, he was VP of the Maktoob Group and General Manager of Maktoob.com, the world’s leading Arabic-language Web portal and online community that was acquired by Yahoo! in 2009.

With over twenty years of professional experience at a senior executive level, both in the US and internationally, Ahmed has specialized in starting up and leading organizations and teams in fast-changing, high growth environments.

Before joining Maktoob, Ahmed was Senior Consultant with database marketing firm Cross World Network, where he developed marketing programs for Acxiom Corporation and McCann Relationship Marketing. He also served as Vice President, Marketing at Omnipod, a developer of Internet based software based in New York and as Vice President of Marketing for Human-i-Tees, Inc., where he helped grow revenues from $1 Million to $45 Million annually in less than six years, making it the US's leading cause-related cataloguer of products targeting the youth and education markets. Ahmed has also published articles on marketing topics for various U.S. based direct marketing trade publications.



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